A PDF policy does not help at 11pm. Scripts do.
Decision tree, not essay
Eligible / not eligible / needs photo / needs manager. Four branches cover most cases.
Plain language
Rewrite legal into buyer-friendly lines. Agents will not paste walls of text.
Link out once
Offer the full policy link after the clear answerβnot instead of it.
Refresh quarterly
When policy changes, update macros the same day or agents invent folklore.
Policy only works when it is chat-ready. Connectora Sync macros keep the live script current.